Notes on Camebridge technicals and pre production planning

Types of media production :television ,film ,websites,advertising


Types of brief : Formal ,Informal ,Negotiated ,contractual,tender,

 Entertainment: Gaining the attention of an audience so that they relax and enjoy the
activity


Information: Providing facts about a topic or answering a question

Promotion: Raising the awareness of a product in potential customers. This in turn can increase the popularity of a brand

Revenue Stream: A method of raising money for a project. Revenue streams contain elements of unpredictability, risk and return

Sponsorship: Money paid for a brand to be associated with final media production. This can involve the placement of a brand name or logo on the final product or telling the viewer who a TV product is sponsored by.

Crowdfunding: How finance can be generated for a project or idea conceived by amateurs or professionals, which is promoted via social media networks and funded by public contributions through websites such as Kickstarter.

Corporate Finance: The raising of money from businesses willing to invest in a project. The business must be convinced that they will receive more money back in the long run from their investment. Investment returns are measured over long timeframes, such as ten years for films

Advertising: monetary payments from brands and organisations in return for the placement of promotional material on pages or during a production. This could include the placement of products within a media product such as within a scene of a TV show.

Franchising: The intellectual property of the original product is licensed 
Milestones: checkpoints built into tasks so that the media production allows tracking of performance against a deadline

Gantt Chart: A timeline schedule of tasks with resources allocated to them. Uses blocks of colour to symbolise periods of time in a visual way

Proposal: A formal written plan produced for others to assess the validity of a project

 Pitch: Planned presentation of a project to possibly gain support and financial backing

Laws:Freedom of Information Act Intellectual Property Act
Data Protection Act
Copyright, Designs and Patents 1988

Types of production document:
Call Sheet
Production Schedule Asset log
Risk Assessment Location Recce Storyboard
Shooting Script Concept Art Visualisation Diagram Flat Plan
Prototype 

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